Know exactly how your pregnancy is progressing, with a dedicated care team ready to step in the moment something needs attention - scans, blood work, and consultant oversight, coordinated wherever you are in the UK.

We provide the additional monitoring and expert guidance that many parents-to-be are looking for.
Check key pregnancy hormones early so we can spot issues like low progesterone and offer treatment where appropriate for extra reassurance.
Check viability and heartbeat for peace of mind in the early weeks before your first NHS scan.
Advanced non-invasive prenatal testing (NIPT) to screen for chromosomal conditions with high accuracy.
Detailed checks to monitor your baby's growth, position, and fluid levels during the third trimester.
Direct access to our expert team for any questions or concerns that arise between appointments.
Preserving younger, healthier eggs increases your chances of a successful pregnancy when you choose to use them in the future.
Check key pregnancy hormones early so we can spot issues like low progesterone and offer treatment where appropriate for extra reassurance.
Check viability and heartbeat for peace of mind in the early weeks before your first NHS scan.
Advanced non-invasive prenatal testing (NIPT) to screen for chromosomal conditions with high accuracy.
Detailed checks to monitor your baby's growth, position, and fluid levels during the third trimester.
Direct access to our expert team for any questions or concerns that arise between appointments.
The same doctor and nursing team follow your pregnancy throughout monitoring, so you're not repeating your history to someone new at every appointment.
Your first conversation
A free 15-minute call with a nurse, before you pay for anything
A paid consultation is usually the first step
The day your pregnancy test is positive
Often at the first scan, three or more weeks later
hCG, progesterone every two to three days until the first ultrasound scan
No monitoring before 6 weeks
On a schedule set around your results, not a fixed date
Usually one viability scan in 1st trimester
Adjusted on what your results show, prescribed digitally and delivered the next day
Standard support
To 12 weeks, then a handover to NHS antenatal care
Often ends at the positive pregnancy test or the first scan
The same doctor and team, on WhatsApp seven days a week
Usually your GP or midwife, no quick response
You can join for pregnancy monitoring on its own
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A full breakdown, no hidden costs before you start
Add-ons can appear after the consultation
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37.5%
Pregnancies within 3 cycles
Age 25–35
36.4%
Pregnancies within 3 cycles
Age 35+
66.7%
Success in patients with PCOS
Targeted Protocols


As a valued member of the Clue community, you receive 5% off treatment costs (excluding medication), helping to make your path to parenthood a little easier.
Discount automatically applied at booking
Discount automatically applied at booking

See how your monitoring and scans are planned across each week of pregnancy, with every number on the timeline showing your week pregnant.
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Week 4-6
Week 7-9
Week 10-12
Week 13-15
Week 16-27
Week 20-24
Week 28-36
Week 37
Week 38-40

A structured monitoring programme designed to provide clarity, continuity, and clinical oversight throughout early and ongoing pregnancy.

● Review pregnancy history and current concerns
● Discuss symptoms, treatments, or fertility background
● Agree on a personalised pregnancy monitoring plan
● Blood tests to track key pregnancy hormones
● First ultrasound at 6–7 weeks, then every 7–10 days as needed
● Same-day results where possible
● Digital prescriptions and medication delivery
● Non-invasive prenatal testing (NIPT) offered at the appropriate stage
● Clinical team reviews results and adjusts monitoring as needed
● Digital prescriptions and medication delivery
● Clear next steps as monitoring concludes
● Smooth handover to NHS care for further antenatal care
Speak to our senior nurse or fertility coordinator
15 min online video consultation
Initial guidance on our approach and treatments
Treatment options overview and next steps
Price
£0
Price
£0
Dr Sami Almusawa
Medical Director and Leading Fertility Consultant
45 min online video consultation
Review of your medical history and personal fertility goals
Expert guidance on all available treatment options
Personalised treatment plan
Price
£125
Price
£166.25 £175
If you're wondering how much pregnancy monitoring costs, we offer fully transparent pricing. The monthly monitoring fee is £300, covering all doctor, nursing, and admin time. Blood tests (BhCG, progesterone, and phlebotomy) are £155 each, with around 4 appointments typically needed before 6 weeks, followed by less frequent checks and scans (£75–£95) every 7–10 days until 12 weeks. Thyroid function and full blood count tests (£80 and £60) are usually run once during this period.
We'll walk you through what's included at each stage, so you know what to expect and can budget with confidence. Payment plans are available for those who prefer to spread the cost, and our team is always on hand to explain what's covered and what to plan for next.
cost breakdown *
Initial consultation
£175
Pregnancy monitoring fee
£300
/ month
Progesterone and HCG testing
£120
Full Blood Count
£60
Thyroid Function Test
£80
Early pregnancy scan (depending on the location)
from £80
Phlebotomy fee (per appointment)
£35
Mobile phlebotomy fee (per appointment)
£60
Courier fee (only charged per mobile phlebotomy appointment)
£1.40
/ mile
Medications (purchased separately based on the test results)
Individual
*Actual costs may differ depending on your personal medical situation and treatment pathway.
Monitoring can begin as soon as pregnancy is confirmed, following a consultation to agree on an appropriate plan.
It may be recommended for those with previous pregnancy loss, after fertility treatment, with certain medical histories, or for anyone seeking additional reassurance.
Monitoring may include blood tests to track pregnancy hormones and ultrasound scans at specific stages, depending on your individual needs.
Pregnancy monitoring is an additional private service that complements, but does not replace, NHS maternity care. It provides closer observation and continuity in early pregnancy.
The frequency of tests and reviews varies and is tailored to your situation. Your clinician will explain what’s recommended and why.
Many appointments, reviews, and results are managed remotely. Blood tests and scans are arranged locally or through at-home services where possible.
As pregnancy progresses, care is transitioned smoothly, with clear guidance on next steps and coordination with your maternity or obstetric team.
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El.
T.
I am writing to say the MOST enormous thank you for everything that you did last summer to support me through my first trimester of pregnancy. I am completely over-the-moon to let you know that we welcomed little T. on 10th March. She has arrived healthy, happy, and utterly perfect (we're biased!).
I felt so well looked-after and reassured throughout what was a very anxious time. From our first call with Dr we were so relieved to have a 'plan' (albeit not one that we were expecting to need), and his guidance through the slightly murky world of RI was so valuable. To be able to be in touch with your incredible nurses (esp. Vivian), Dr Sami and Marija regularly made a huge difference, and nothing was too much trouble (even early pregnancy scans in Lisbon when we were on holiday!).
We feel unbelievably blessed to have the family of five that we dreamed of T.'s big brother and sister adore her, and we are soaking up every moment of these special newborn days. I won't hesitate to recommend PYB to anyone else who finds themselves in the same situation that we did.
THANK YOU.
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Sophie S.
Delilah Hazel and Etta Philippa
Sophie and I wanted to introduce you to the newest Spencers - Delilah Hazel and Etta Philippa born 3rd November just after 5pm weighing 5lb 12oz and 5lb 4oz.Thank you to you all for your support on this journey - you’ve made our dreams come true.
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Sophie P.
Flynn
Good morning. Just wanted to share our amazing news of baby Flynn's arrival on the 19th June, Thank you all for making this happen
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L. W.
V.
Finally, I'd just like to say that we've had a brilliant experience with everyone at Plan Your Baby and have felt so reassured during these early weeks, so thank you very much for that. Thanks, L.
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Lucy & Joe Wilding
Jude
Hello, I am just writing to let you know of the arrival of our baby Jude. He arrived to us 2 weeks early on the 15th April. We would like to thank you for helping us achieve our goals on our fertility journey. After 2 years of trying you made our dreams come true on the first attempt, which was more than we could have ever imagined. The staff and Dr Sami were all so informative and attentive. We couldn't have asked for anymore from you... Thank you a million times over. Best Wishes, Lucy & Joe Wilding

Abbey K.
Felix Cillian
I just wanted to share some news with the team. We used your services earlier this year for early pregnancy monitoring following recurrent miscarriages the previous year.
Our baby boy Felix Cillian was born in August at 38w+2, weighing 7lbs7ozs. He is absolutely wonderful and we are over the moon with our rainbow baby. We couldn’t have got here without the support of your clinic and we are incredibly thankful.
Please pass our thanks onto the whole team.

Lauren C.
Baby Cora Rose
The biggest thank you to Plan Your Baby for completing our family. They made us feel safe, supported & confident when our trust in the process had been completely destroyed. They also made us feel extremely well cared for & humanised in an industry that can make you feel like a number. I needed a lot of personal support & Marija was always there to give it to me. Dr Sami threw everything at this attempt, knowing it was our last & I am just so grateful that he took no chances with our care. I really felt his human investment in our family, it wasn’t that he wanted the numbers for his clinic, he wanted this baby for us. Thank you again to the PYB team. We are beyond grateful.

Lindsay G.
Baby Katie
Plan your baby provided us with support and reassurance at a very tricky time. Their early pregnancy monitoring was thorough and Marija was always quick to respond to any questions, worries or concerns. I had been looking for exactly what plan your baby offers, someone to guide you through the unknown of a new pregnancy after recurrent loss from the ease of your local area.

Victoria C.
Baby Innis
Since the first interaction with Dr Sami and Marija trying to conceive through to their early pregnancy support we wouldn't be staring at our beautiful 8 day old. Having previous miscarriage and struggles, when I finally saw those double lines I was left feeling anxious and terrified . Immediately, I got support throughout my first trimester and I truly do believe the plan in place meant she is here today. Couldn't be more grateful. Thank you Plan my Baby.

Abigail M.
Baby Rowan
I came to Plan Your Baby after a missed miscarriage, knowing I wanted to do everything I could to support my next pregnancy. I initially had advice on fertility testing, which was thankfully not needed as we conceived quickly the second time round.
I had support from PYB in the first 3 months of my pregnancy — regular blood tests and scans and medication to help the pregnancy. Marija and Dr Sami were supportive, knowledgeable and kind throughout the whole period, providing me with much needed emotional support, especially with some early bleeding in the first few weeks.
I wouldn't hesitate to recommend PYB, especially for the flexible, remote support aspect.
My little boy is here now, so thank you from the two of us.

Veronica E.
Baby Celine
I’m incredibly grateful for the support I received from Plan Your Baby during the early stages of my pregnancy. Their team was always available—no matter the time—to guide me, recommend trusted labs and professionals, and help me navigate this delicate and uncertain period with peace of mind.
One of the things that made a huge difference for me was the convenience of their at-home services, including blood collection and progesterone injections. It took a great weight off my shoulders during a time when rest and reassurance were so important.
I wholeheartedly recommend their services to anyone going through the early phases of pregnancy, especially after an embryo transfer. Their care and responsiveness made me feel calmer, more secure, and truly supported.
A very special thank you to Dr. Sami and Marija—without your dedication and kindness, my journey would have been much more difficult.

Aisling O’K.
Baby Teddy
We came to Plan Your Baby following a number of years of failed fertility treatments. From the start Marija and Dr Sami made us feel supported, heard and reassured. We felt immediately that PYB could be the people to help us have a baby. Throughout the IVF process they were always available to support us and we felt confident in their care.
Their unique approach to fertility treatment made IVF more accessible, less stressful and less of a burden when also trying to juggle work. Our son was born in May and we simply couldn’t be more grateful to them for getting us here.

Jade G.
Baby Vienna
Plan your baby have been amazing with me throughout my time with them and if it wasn’t for them I wouldn’t be 20 weeks in with my rainbow baby. There very attentive and fast with there replies and quick on helping with all your needs.
Deffo recommend plan your baby if you are struggling with getting pregnant and keeping babies there truly amazing and the support is unreal.
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Jonny C.
Baby Molly
Dr. Sami and his team were nothing short of incredible. They gave us clarity, care and hope when we were afraid to believe this pregnancy could work out. They are the reason we have our gorgeous girl, Molly.
If you'd like to expedite your appointment or have any questions for us before booking, you can reach us directly via WhatsApp
Speak to our senior nurse or fertility coordinator
15 min online video consultation
Initial guidance on our approach and treatments
Treatment options overview and next steps
Price
£0
Price
£0
30–45 min online video consultation
Review of your medical history and personal fertility goals
Expert guidance on all available treatment options
Personalised treatment plan
Price
£175
If you'd like to expedite your appointment or have any questions for us before booking, you can reach us directly via WhatsApp
45 min online video consultation
Review of your medical history and personal fertility goals
Expert guidance on all available treatment options
Personalised treatment plan
Price
£175
£300
If you'd like to expedite your appointment or have any questions for us before booking, you can reach us directly via WhatsApp
Speak to our senior nurse or fertility coordinator
15 min online video consultation
Initial guidance on our approach and treatments
Treatment options overview and next steps
Price
£0
Price
£0
Dr Sami Almusawa
Medical Director and Leading Fertility Consultant
45 min online video consultation
Review of your medical history and personal fertility goals
Expert guidance on all available treatment options
Personalised treatment plan
Price
£166.25 £175
If you'd like to expedite your appointment or have any questions for us before booking, you can reach us directly via WhatsApp

Free consultation with our speciality doctor
15 min online video consultation
Initial guidance on our approach and treatments
Treatment options overview and next steps
Price
£0
Price
£0

Dr. Nora Sahly
Speciality Doctor in Fertility, Sexual and Reproductive Health
45 min online video consultation
Review of your medical history and personal fertility goals
Expert guidance on all available treatment options
Personalised treatment plan
Price
£175